The New Ladies Automatic: Back For Seconds...
Press Release
The New Ladies Automatic: Back For Seconds...
The most intense moments and most vivid memories can be counted in seconds. Oftentimes, a look, a gesture, or a few words are enough to etch a precious moment on one’s memory. This precious moment is what the new "Ladies Automatic Small Seconds" embodies. "Moment" because the piece now features an off-centre small seconds hand at 9 o’clock. "Precious" because the range now includes four new completely redesigned models that vie to outdo each other in subtlety, grace and femininity.
An Ode to the Present Moment
The Ladies Automatic collection truly embodies the spirit of Frederique Constant with its original creations developed by and for women. Their designs hug the curves of the sophisticated 36 mm case, allowing us to bring you an authentic and affordable Swiss Made timepiece.
This emblematic collection now embraces four new models: two of them pink gold-plated and two of them steel. Underpinning the collection is a brand new dial. Pride of place has been given to a small seconds hand, a delicate complication, off-centre at 9 o’clock. Playing on the eye-catching asymmetry, the piece mixes three shades (blue, white or brown) with a mother-of-pearl hour circle. The first three are complemented by a navy blue alligator leather strap, while the final piece comes with a brown alligator leather strap coordinating with the dial.
Delicate Guilloché Patterning
The dial has also been specially reworked for these new Ladies Automatic Small Seconds. In the centre of the hours displayed in large Roman numerals, Frédérique Constant has incorporated a popular pattern amongst its women’s models. The vertical chevron pattern produces a unique relief effect by capturing, reflecting and diffusing the light.
This new guilloché decoration is finished with hour and minute hands, the first of which is topped off with a motif inspired by the shape of a heart, an intricate and romantic declaration for marking the best of times. Beside them, the small seconds hand hovers over a sunray disc.
Each timepiece is complemented by a date window at 6 o’clock. For that all-important finishing touch, this has been highlighted by a border the same colour as the case (rose gold or steel). On the back, each piece features a sapphire crystal that allows you to see the beating heart of the piece, the self-winding FC-318 movement guaranteeing a power reserve of 38 hours.
Designed for modern women looking for a classic timepiece for everyday wear, the four new Ladies Automatic Small Seconds watches have revived fine Swiss Made watchmaking for women with creativity and distinction.
(Images © Frederique Constant)